Google is the biggest and most influential search engine today. It currently controls more than half of the search market. It also owns several well-known web properties such as Youtube, a video-sharing site and Blogger, which, as the name implies is a blogging platform. Google did not become what it is today if not for its ability to make money while providing excellent services for almost nothing in return to web users. Youtube, Blogger and almost all of its other properties are free to use. You don’t pay a single cent. But Google is a business and just like any business, it has to make money to cover costs and continue operations. This is where Google Adsense and Adwords come in. Google Adwords offers solutions to web advertisers. Interested businesses may buy ads and Google will in return display the ads on its search engine results pages and on websites that are using Google Adsense, Google’s advertising program for web publishers.
If you are a blog or a website owner, you can make use of Adsense, Google’s advertising program to make money on your own. The process is simple. All you have to do is go to the Adsense section of Google and apply as a publisher of its ads. Before you apply, make sure that you have an established blog or website that has been up for some time because Google will check the website first before they will approve your application, It would normally take a couple of days for you to receive a message whether you are accepted as a publisher or not. But once you receive a positive response, everything is pretty simple from thereon. It would usually just involve grabbing codes generated by Google, pasting them on your website and you are good to go.
You will be paid on every click generated by the ads that are displayed on your website or blog. You earn money on a pay per click basis. Pay per click rates vary depending on the advertisement. Some ads pay a few cents per click and some pay several dollars per click.
If you put your mind and efforts into it, finding ways to make money with Google using Adsense isn’t too hard to achieve.